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Latest: Advice, Tips and Resources

Best Pick
Best POS for Restaurants
By Quinn Springett | February 08, 2024

We've reviewed the best restaurant POS systems. See up-to-date comparisons on features and prices for the top POS systems for restaurants.

Article
Everything You Need to Know About 7702 Plans
By Max Freedman | February 08, 2024

A 7702 plan, also called a Section 7702 plan, is a privately issued stand-alone life insurance policy. Learn how it differs from typical retirement plans.

Article
Find Out Which Credit Card Payment App for Android Works Best for You
By Adam Uzialko | February 07, 2024

If you have an Android phone, an Android credit card payment app can help you accept mobile payments. Find the best credit card payment apps for Android.

Article
Don’t Wait! Speed Up Your Checkout Lines With These 4 Tips
By Jennifer Dublino | February 07, 2024

POS systems can reduce checkout lines while helping you gather and maintain customer data. Learn how to speed up your checkout lines.

Article
How to Accept Credit Card Payments Using Your Phone
By Simone Johnson | February 06, 2024

Learn how to accept credit card payments from your smartphone or tablet.

Article
How to Process Accounts Receivable: A Step-by-Step Guide
By Jamie Johnson | February 05, 2024

Learn how the accounts receivable process works and how accounting software can streamline your business’s ability to track and collect money owed.

Article
How to Accept Credit Card Payments Over the Phone
By Adam Uzialko | February 05, 2024

Accepting credit cards over the phone can help boost customer convenience and satisfaction. Learn methods for taking credit card payments over the phone.

Article
12 Things You Must Do Before Starting a Business
By Sean Peek | February 02, 2024

Find out what you must do before starting a business, from writing a business plan to getting the proper insurance.

Article
A Step-By-Step Guide to Taking Your E-Commerce Business Global
By Jennifer Dublino | February 02, 2024

This guide will show you how to take your e-commerce business worldwide using solid planning, research and strategy.

Article
7 Highly Effective Ways to Build an Online Community for Your Business
By Max Freedman | February 02, 2024

Online communities keep your target audience engaged with one another and your brand. Here's how to effectively build an online community.

Article
Discover the Unique Selling Proposition of Your Business
By Shane Barker | February 02, 2024

Without a unique selling proposition, you have nothing that distinguishes your company. Learn how to create an effective USP for your business.

hands checking email on a laptop
Article
10 Reasons Email Marketing Is a Must for Small Businesses
By Skye Schooley | February 02, 2024

Find out why you should use email marketing services, see dos and dont's and get recommendations for top software tools.

Article
How to Create a Business Profile on LinkedIn
By Mark Fairlie | February 02, 2024

Creating a business profile on LinkedIn is a great way to connect with partners and talent. Learn more about LinkedIn business profiles.

Article
How to Engage Your Email Subscribers More Efficiently
By Liviu Tanase | February 02, 2024

Email marketing has a high ROI when done right. Learn how to engage your email subscribers to boost sales and increase marketing campaign effectiveness.

Article
How to Host a Successful Q&A on Facebook Live
By Jennifer Dublino | February 02, 2024

Facebook Live is an effective way to reach customers. Learn how to utilize Facebook Live Q&As to connect with customers, answer questions and drive sales.

Article
How to Determine Who to Follow Back on Social Media
By Matt D’Angelo | February 02, 2024

Building a social media following is vital for businesses, but be selective about who you follow back. Learn about social media follow-backs.

Article
6 Tips to Keep Your Emails Out of Gmail’s Promotions Folder
By Julie Thompson | February 02, 2024

Keep your emails out of Gmail’s Promotions folder. Here is how to write high-quality, personalized content that will stay out of spam.

Article
What Is SMS for Business?
By David Gargaro | February 02, 2024

Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS messages and how to use them.

Article
Quit Your Day Job for Your Startup: 5 Steps to Success
By Sammi Caramela | February 02, 2024

It can be scary transitioning from traditional employment to entrepreneurship. Here's how to make it easier and increase your chance of startup success.

Article
10 Innovative Approaches to Improve Your PPC Strategy
By Jennifer Dublino | February 02, 2024

Pay-per-click (PPC) advertising is an effective marketing strategy. Learn tips for improving your PPC plan and generating new customers for your business.

Article
The Survival Guide to the Decline of Facebook’s Organic Reach
By Jolina Landicho | February 02, 2024

: Facebook has seen an organic reach drop recently. Learn about Facebook's algorithm changes, what it means for marketers and how to improve your reach.

Article
How to Network on LinkedIn Like a Pro
By Jennifer Dublino | February 02, 2024

LinkedIn is an excellent platform for professional networking. Learn tips for LinkedIn networking and why an active LinkedIn presence is crucial.

Article
5 Simple Ways to Pinpoint Your Brand’s Target Audience
By Chris Christoff | February 02, 2024

When you start a business, you need to understand your target market at a fundamental level. Here's exactly how to identify your audience.

Article
What Is Lead Scoring?
By Julie Thompson | February 02, 2024

When you rank leads using lead scoring, you can better determine conversion point thresholds and increase sales efficiency. Learn how to score leads.

Article
How to Avoid Creating an Annoying Email Campaign
By Andrew Martins | February 02, 2024

Email marketing campaigns can do more harm than good. Learn 10 best practices for email marketing to ensure effectiveness and better customer responses.

Article
6 Effective Strategies for Communication in a Crisis
By Julie Thompson | February 02, 2024

In a crisis, it is essential for a business to interact with its audience. Learn six essential strategies for crisis communication.

Article
Automated Email Sequence Examples
By Marisa Sanfilippo | February 02, 2024

You can keep your customers more engaged by using automated email sequences, which looks at their actions and behaviors and helps you craft better campaigns.

Article
12 Best Ways to Use Business Texting
By David Gargaro | February 02, 2024

Text message marketing can be a big benefit to a business. Learn 12 ways to use business texting to streamline operations and the benefits of SMS marketing.

Article
Why Every Business Should Be Using Multiple Social Media Accounts
By Julie Thompson | February 02, 2024

Successful companies use multiple social media platforms to stay competitive. Here's why you shouldn’t rely only on Facebook and X (Twitter).

Businesswoman on the phone
Article
Would You Make It on ‘Shark Tank’? The Importance of Scalable Business Models
By Jamie Johnson | February 02, 2024

Scalability is a crucial factor in business growth and success. Learn the components of a scalable company and how to scale your business.